Case Study - Royal Caribbean Cruises.

 
Royal Caribbean Cruises Ltd. logo

  

A marketing tool created to help upsell to existing customers.


The Idea. 

Royal Caribbean Cruises wanted to create an marketing tool to be used to upsell excursion packages and holiday destinations. They were going to use this experience on the cruise ships to promote to existing customers.


Azamara Club Cruises VR menu with 360° spheres for Santorini, Tuscany and Venice
360° VR view over the whitewashed cliffside town of Santorini and the sea

  The Creation.

To full fill the needs of what Royal Caribbean Cruises want to achieve we build them an experience very similar to our award winning UI app Orbulus. Where the menus would be a series of orbs which would send the user into different 360 images. Each orb would be a different holiday destination or excursion that they have to offer.


 The Result.

This was found to be very successful as The Royal Caribbean Cruises as they have seen a ROI.


 

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